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the REFINERY
SALON STRATEGY HUBÂ
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Why growth can feel isolating and how to lead without carrying it alone
Leadership gets lonelier the more responsibility you carry.
In the early days, decisions are shared, wins are celebrated together, and problems feel collective. But as your team grows, something shifts. You become the one hold...
Most salon owners aren’t exhausted because they’re lazy, unmotivated, or doing something wrong. They’re exhausted because their brain never shuts off.
From the moment the day starts, decisions stack up. Schedule shifts. Team dynamics. Client situations. Financial tradeoffs. Operational questions th...
Turning big goals into real progress without burnout.
Most leaders don’t struggle with vision.They struggle with holding the vision while managing the day-to-day demands of running a business. Big goals sit in the background while urgent needs take over, and before long, everything feels important ...
Growth reveals everything.
When your business is small, culture is carried by proximity. You’re present, you model expectations, and you can course-correct in real time. But as you scale, clarity either grows with you or chaos does.
That’s where core values stop being inspirational and start becom...
How to Escape Default Mode Leadership and Cast a Vision You Can Execute
There’s a moment every salon owner eventually hits.
It usually sounds like:
“This isn’t quite what I thought it would be.”
“I built this and I’m proud, but I’m tired.”
“I’m running the salon… but it’s also running me.”
If ...
What You Keep Is More Important Than What You MakeÂ
It’s easy to get caught up in revenue. The big number that feels like success. But what truly matters isn’t how much money comes in… it’s how much you keep. That’s where profit margin comes in.
This week, we’re digging into what profit margin rea...
If you’ve ever found yourself wondering, “Why is my salon always busy, but my bank account doesn’t reflect it?”, you’re not alone. Being fully booked is a great feeling… but it’s not the whole story.
In this week’s Know Your Numbers, Know Your Power series, we’re breaking down the five non-negotiab...