Bringing Social Media Into Your Salon (Without Breaking the Bank)

In this episode, we dive into authenticity in beauty, personal expression, and the power of individuality—both for stylists and their clients. We also break down how salons can build a social media role, what equipment is actually needed (hint: you don’t need a $20K setup), and the real impact of content creation in the beauty industry. Plus, Ren shares her experience with a viral post, internet trolls, and why going viral isn’t always the goal.

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